by frogdog tech | Jan 17, 2025 | Agency/Culture, Public Relations
For years, Gregory FCA has marked Martin Luther King Jr. Day with reflection and commitment to volunteer service. As we come of age as an agency, the holiday, the man, and the mission mean something different to us now. We have grown from our Philadelphia roots to...
by Josh Lusk | Jan 14, 2025 | AI, Public Relations
Each week we’ll gather headlines and tips to keep you current with how generative AI affects PR and the world at large. If you have ideas on how to improve the newsletter, let us know! What You Should Know How Communicators are Using AI and What May Change We...
by Josh Lusk | Dec 17, 2024 | AI, Content Marketing, Media Relations, Public Relations
Each week we’ll gather headlines and tips to keep you current with how generative AI affects PR and the world at large. If you have ideas on how to improve the newsletter, let us know! Note: We’ll be off for the next two weeks and start back up again on Jan. 7....
by Josh Lusk | Dec 17, 2024 | Cybersecurity, Media Relations, Public Relations
Journalists hear countless pitches, but only a few stand out. This year, we spoke with top cybersecurity reporters about what they really want — and what they don’t. If you’re looking to improve your media strategy and get your stories noticed in 2025, here’s some of...
by frogdog tech | Nov 26, 2024 | Conferences & Events, Financial Services, Public Relations, RIAs
This year’s Schwab IMPACT conference was all about the client relationship. Financial services leave no stone unturned as they optimize every aspect of their businesses for long-term growth and success. Three standout sessions—by Cam Marston, Brian Perry, and Daniel...
by Josh Lusk | Nov 21, 2024 | Cybersecurity, Media Relations, Public Relations
Lawrence Abrams, Owner and Editor-in-Chief of BleepingComputer, has spent two decades guiding what has become a must-read source of security news. He was kind enough to answer some of my questions about what he looks for in research, trends he’s tracking, and how to...