Media Training

Gregory coaches executives to become go-to voices and thought leaders in their industries. With a staff heavy with former journalists, including producers from Fox News and Good Morning America, as well as reporters from Money, The New York Times, and Barron’s, we understand the rules of media engagement, transforming good spokespeople into qualified thought leaders.

Foundational Training

  • Media interview essentials and message delivery

  • Understanding journalist expectations

  • Techniques for staying on message and bridging questions

  • Crafting concise, quotable soundbites

Spokesperson Preparation

  • One-on-one and group media coaching

  • Simulated multimedia interviews

  • Executive and SME training tailored by topic or industry

On-Camera & Virtual Coaching

  • Presence, tone, and delivery for on-camera interviews

  • Virtual setup optimization (lighting, framing, clarity)

  • Confidence building for high-stakes appearances

High-Stakes Interview Coaching

  • Strategies for difficult or sensitive interviews

  • Scenario-based crisis simulations

  • Maintaining composure and message control under pressure

Feedback & Refinement

  • Recorded session playback and personalized critique

  • Ongoing coaching and improvement plans

Case Studies

Individuals at Caron Treatment Center

Caron Treatment Centers

Through strategic communications, crisis management, and award-winning storytelling, Gregory helped Caron Treatment Centers strengthen its reputation, expand visibility, and lead the conversation in behavioral healthcare.
Learn More

If you have any questions about our media training services or capabilities, feel free to contact us.