by Mark Grandstaff | Sep 21, 2021 | Content Marketing, ESG, Financial Services, Financial Trends, Media Relations, Public Relations
The call for accelerated climate action is ringing loud and clear in New York City this week, as global government, business and environmental leaders convene for the 76th U.N. General Assembly and coinciding Climate Week summit. With just two months until the 2021...
by Mark Grandstaff | May 18, 2021 | Company News, Content Marketing, Financial Services, Financial Trends, Media Relations, Thought Leadership
A lot has certainly changed in the past year. Most broadcast interviews moved to Zoom, Skype or other virtual platforms as even the anchors and reporters worked remotely. Now with the nationwide vaccine rollout, we may see a return to in-studio and satellite...
by Mark Grandstaff | Mar 1, 2021 | Financial Services, Financial Trends, Healthcare, Media Relations, Public Relations, RIAs
Though geography seems to matter less for doing business in our virtual world, some of the most impactful opportunities for media exposure live right in your backyard. We’ve seen clients increase their appetite for local coverage throughout the pandemic, whether...
by Mark Grandstaff | Jan 25, 2021 | ETF Launch, ETF Marketing, ETFs, Financial Services, Financial Trends, Media Relations
When I first started at Gregory FCA nearly six years ago, ETF launches were still a relatively novel event and considered newsworthy in their own right. Since then, the ETF market has become increasingly saturated as retail investors, advisors and institutions alike...
by Josh Lusk | Sep 30, 2020 | Consumer Tech, Media Relations, Public Relations
The pandemic, ongoing protests, election, and climate crisis are altering the media’s approach to holiday coverage. Even go-to press events like Pepcom’s Holiday Spectacular! and ShowStoppers, where you can show off your tech wares to a captive media audience, have...
by Mark Grandstaff | Sep 24, 2020 | Financial Services, Media Relations, Public Relations, Thought Leadership
This week, our country mourns the loss of Supreme Court Justice Ruth Bader Ginsburg — a warrior who fought fiercely to protect the rights of women and all Americans. Just hours before her passing, Justice Ginsburg was awarded the prestigious Liberty Medal by the...
