by Josh Lusk | Nov 20, 2018 | ETFs, Financial Services, Financial Trends, RIAs
The next time your financial services firm engages in a media interview, it might not be via phone. Reporters across a wide variety of outlets are increasingly relying on written source commentary versus the traditional phone or – seldom, yet valuable – in-person...
by Josh Lusk | Oct 22, 2018 | Conferences & Events, ETFs, Financial Services, Financial Trends, RIAs
Our team is gearing up for the annual Schwab IMPACT conference, which will be held in Washington, D.C., from Oct. 28-31. Ahead of what is one of the largest gatherings of registered investment advisers (RIAs) from across the country, I sat down with my Gregory...
by Josh Lusk | Sep 14, 2018 | ETF Launch, ETF Marketing, ETFs, Financial Services, Financial Trends
Another busy summer flew by at Gregory FCA, and we know our financial services clients didn’t feel a slowdown either as the longest-running bull market ever raged on. Despite this, hopefully everyone took some time off to recharge on a beach, lake or mountain! As...
by Josh Lusk | Aug 29, 2018 | Company News, Conferences & Events, ETFs, Financial Services, Financial Trends
Our clients are changing the world. We make sure the world knows it. That has been our agency slogan for more than a quarter-century, highlighting our commitment to storytelling. So, when our client Brad Loncar asked us to help him develop powerful educational content...
by Josh Lusk | Jul 13, 2018 | Conferences & Events, ETF Marketing, ETFs, Financial Services, Social/Digital Marketing
Industry conferences have exploded in popularity in recent years, offering ETF issuers the opportunity to learn, network and sell. As an ETF issuer, you may be seeking to grow your business, attract new investors to your funds or stay at the forefront of...
by Josh Lusk | Jul 5, 2018 | ETF Marketing, ETFs, Financial Services
Technological enhancements and a move toward automation have created a seismic shift in the financial services industry. Tasks that were once time consuming, tedious and costly have become seamless and efficient thanks to the array of technology and solutions...