by Josh Lusk | Sep 17, 2019 | Conferences & Events, Consumer Tech, Event Strategy
CES is approaching. You’ve made the investment to attend, choosing to take advantage of the huge potential for exposure to media, investors, partners, and buyers. But as you’re planning your appearance, the doubt creeps in: How can you make sure you deliver the splash...
by Josh Lusk | Jan 16, 2019 | Conferences & Events, Consumer Tech, Public Relations
CES 2019 showed us laundry-folding robots, holograms, voice-enabled everything, and an Apple billboard that had everyone talking. But amidst the yacht and the smart doorbells and the VR goggles, four big media narratives came into focus, ones that characterized the...
by Josh Lusk | Jan 8, 2019 | Conferences & Events, Consumer Tech, Event Strategy
What are the big themes and storylines of CES 2019? See for yourself. Our PR team is at the show helping clients earn media coverage, but we’re also keeping an eye on what’s new — and what’s catching reporters’ attention — in tech. We’ll be updating this...
by Josh Lusk | Jan 3, 2019 | Conferences & Events, Consumer Tech, Event Strategy
CES 2019 is one of the best media opportunities you’ll have all year. You can gain broad national and international exposure, and it can kickstart momentum that can carry your PR and content plans well into the year. One of the most tried-and-true strategies for media...
by Josh Lusk | Jan 11, 2018 | Conferences & Events, Consumer Tech, Gaming/esports, Health Tech
More than 4,000 companies descended on Las Vegas to show off their new tech at CES this week. They haven’t disappointed. Voice assistants are powering homes, cars, and everything in between. Robot dogs learn new tricks while other robots fold your laundry. Smart...
by Josh Lusk | Nov 15, 2016 | Consumer Tech, Event Strategy, Public Relations
Thanksgiving is next week. Holiday gift guides are arriving by the dozen. CES is 50 short days away. Don’t panic. It’s a big time of year for consumer technology companies, and not just because of the upcoming holiday shopping season. You have a lot to take care of...
