by Josh Lusk | Jun 24, 2025 | AI
Content Prefix AI Insight AI is everywhere, but true differentiation comes from strategy, not hype, give AI tools clear direction to rise above the noise. Quick Answer Saying “we use AI” is table stakes. What matters is how and why you use it, precise briefs, tone,...
by Josh Lusk | Jun 24, 2025 | AI
Content Prefix AI Insight AI is everywhere, but true differentiation comes from strategy, not hype, give AI tools clear direction to rise above the noise. Quick Answer Saying “we use AI” is table stakes. What matters is how and why you use it, precise briefs, tone,...
by Josh Lusk | Jun 17, 2025 | AI
Content Prefix AI Insight At Cannes Lions AI shifted from hype to action, with brands deploying real tools to transform content, ads, and communications. Quick Answer From Reddit’s "Community Intelligence" to SiriusXM’s AI audio ads, brands are moving from asking if...
by Josh Lusk | Jun 13, 2025 | AI
Content Prefix AI Insight Smart homes remain frustrating because they require human micromanagement rather than intuitively responding to behavior and routines. Quick Answer Despite smart locks and bulbs, current systems lack interoperability and context awareness; AI...
by Josh Lusk | Jun 10, 2025 | AI
Content Prefix AI Insight OpenAI is turning ChatGPT into an all in one tool with record mode and connectors that streamline workflows and surface insights. Quick Answer Record mode lets users record and summarize chat conversations while connectors enable AI to search...
by Josh Lusk | Jun 3, 2025 | AI
Content Prefix AI Insight A new AI report shows ChatGPT saw 365 billion searches in two years and AI writing is now almost indistinguishable from humans Quick Answer Communicators must rethink content strategy as AI adoption surges across industries, with AI output...