by Lex Martinez | Aug 1, 2025 | AI, Financial Services
Content Prefix AI Insight Manufacturers lag on AI due to culture, skills and low urgency. Build simple tools first and treat AI as a strategic advisor. Quick Answer Adoption is uneven. Start by building low-code tools, set leadership KPIs to share use cases and...
by Lex Martinez | Jul 29, 2025 | AI
Content Prefix AI Insight AI now drives huge referral traffic and favors trusted news: 95% non-paid sources and 27% from journalism, reshaping PR. Quick Answer Key shifts: AI cites non-paid sources 95% and journalism 27%, sending 1.13B referrals. PR teams should...
by Lex Martinez | May 6, 2025 | AI
Content Prefix AI Insight AI detectors often produce inaccurate results creating risks for writers businesses and educators relying on flawed tools. Quick Answer Many AI detectors struggle with accuracy leading to false positives and misplaced trust in tools that can...
by Lex Martinez | Jun 28, 2024 | AI
The AI revolution is reshaping industries across the board, but few sectors stand to be as profoundly impacted as financial services. While the potential benefits are immense, so too are the risks — particularly for Registered Investment Advisors (RIAs) and wealth...
by Lex Martinez | Jun 25, 2024 | Investor Relations, Real Estate
Headlines about NYC offices frequently depict a market in turmoil, with stories of high vacancies and financial difficulties. With a lot of disinformation clouding the news cycle, what is accurate? In this episode of PlotLines, we welcome Darell Handler, COO of...
by Lex Martinez | Jun 11, 2024 | AI
What You Should Know What Does ‘apple intelligence’ mean for pr pros? Apple was early to innovations like digital music players, smartphones, and tablets. It was so late to artificial intelligence (AI) that it needed a wow factor to compensate for its...