Sam Walker helps financial services firms show up with clarity and purpose in the moments that matter most. She leads PR strategy across both headline-making milestones and the everyday work of building brand visibility, earning a reputation as a steady, thoughtful partner who’s always a step ahead.
Sam’s Gregory journey started more than a decade ago in the technology vertical. After an early chapter here, she left to pursue a Master’s in communication and media studies at Villanova. She also spent time in higher ed marketing and corporate communications for a Fortune 500 insurer, driven by a passion for understanding how organizations communicate from the inside out. She returned to Gregory five years ago, feeling most at home in the hustle of agency life, and brings that blend of in-house insight and agency energy to every account.
Clients value her strategic mind, calm under pressure, and ability to untangle internal complexity to move initiatives forward. She’s especially skilled at project management and ensures every PR effort supports bigger business goals.
Off the clock, you’ll find her reading, crafting, traveling, or trying out new Italian recipes at home with her husband and their dog, Whiskey.